• Overview of Key Platforms: Compare features of professional-oriented platforms like networking sites. Exercise: Profile the strengths of two platforms relevant to your career.
  • Understanding Algorithms and Engagement: Explain how algorithms work and strategies to boost visibility. Exercise: Analyze a post’s performance and suggest improvements.
  • Platform-Specific Content Strategies: Dive into formats like posts, stories, and groups. Exercise: Create content tailored to one platform’s best practices.
  • Adapting to Updates and Trends: Teach staying informed on changes and adapting strategies. Exercise: Research a recent update and plan its incorporation.